![NIkeLina_Thumb2.jpg](https://images.squarespace-cdn.com/content/v1/5b489e27da02bca27be50f14/1538073200011-QZINKTHH4ADPB9BRV553/NIkeLina_Thumb2.jpg)
Nike x LiNa
In 2017, Nike launched an exclusive line in collaboration with Chinese tennis star Li Na. Debuting in solely in China, the campaign spotlighted rising female Chinese sport and culture icons.
Client: Nike
Agency: Amanacliq
Director: Dalton Lai
Cinematorapher: Laura Imkamp
Editor: Dalton Lai
![In 2017, Nike launched an exclusive line in collaboration with Chinese tennis star Li Na. Debuting in solely in China, the campaign spotlighted rising female Chinese sport and culture icons.](https://images.squarespace-cdn.com/content/v1/5b489e27da02bca27be50f14/1533986061966-WQYIW1I8Z8F1RKS3BV77/NikeLiNa_Webshot+Group.jpg)
In 2017, Nike launched an exclusive line in collaboration with Chinese tennis star Li Na. Debuting in solely in China, the campaign spotlighted rising female Chinese sport and culture icons.
![](https://images.squarespace-cdn.com/content/v1/5b489e27da02bca27be50f14/1533990304699-IT1KQC5208XAZR6RLHZA/NikexLina_Thumb.jpg)
The videos were used in the campaign launch, and run online and in Nike stores throughout China.
![NikeLiNa_1.jpg](https://images.squarespace-cdn.com/content/v1/5b489e27da02bca27be50f14/1533989706537-ET5YK3TOPX5GCU5I3BOR/NikeLiNa_1.jpg)
![NikeLiNa_2.jpg](https://images.squarespace-cdn.com/content/v1/5b489e27da02bca27be50f14/1533989707134-LIA8SPWKKEFIYWX9T81U/NikeLiNa_2.jpg)
![NikeLiNa_5.jpg](https://images.squarespace-cdn.com/content/v1/5b489e27da02bca27be50f14/1533989710508-NTQMB9FGBPGUN47VAKSE/NikeLiNa_5.jpg)
![NikeLiNa_4.jpg](https://images.squarespace-cdn.com/content/v1/5b489e27da02bca27be50f14/1533989709762-ZCCWIWRZNJCT4WSLB1VG/NikeLiNa_4.jpg)